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Mistake One Choosing bad keywords:
You need to choose the correct keywords for your SEO to give your website the best possible push forward and all too often people can choose key words and phrases which generate very little traffic on search engines and therefore can mean people lose a lot of their potential market. However, this can work in reverse too and if you use key words that are too popular there can be so much traffic on them that you won't even get noticed amongst it all.
Mistake Two Not enough meta information:
Your meta titles and descriptions are a big part of SEO and the big mistake a lot of people have with these is either not putting their key words into their meta titles or even leaving them completely blank. Taking the few minutes to complete your meta titles and descriptions can mean the world of difference when it comes to getting high up on the search engines.
Mistake Three Bad quality incoming links:
Getting incoming links for your site can be tricky, and many people will do this by paying an overseas company to link to them cheaply, or will just sign up to a free linking site and leave it at that. A search engine will put a lot of stock into where your incoming links are coming from and if you get links from top industry forums and quality sites then you'll have a big bonus in the search engine rankings.
Mistake Four Stuffing key words:
Key word stuffing is a huge mistake on several small business sites and a quality website will have content that flows naturally and isn't loaded with your keywords and phrases. If it is badly written then it will put of visitors and it will often have a major impact on your business. Key word stuffing is when you over use your key phrase to the extent that it becomes meaningless such as "feeding rabbits is fun and when you're feeding rabbits you'll find that you're really enjoying yourself feeding rabbits".
Mistake Five No fresh content:
Lots of small business will launch their website and then leave it at that. Regular and relevant content being uploaded to your site all the time will make sure it's interesting for people and has good SEO.
You need to choose the correct keywords for your SEO to give your website the best possible push forward and all too often people can choose key words and phrases which generate very little traffic on search engines and therefore can mean people lose a lot of their potential market. However, this can work in reverse too and if you use key words that are too popular there can be so much traffic on them that you won't even get noticed amongst it all.
Mistake Two Not enough meta information:
Your meta titles and descriptions are a big part of SEO and the big mistake a lot of people have with these is either not putting their key words into their meta titles or even leaving them completely blank. Taking the few minutes to complete your meta titles and descriptions can mean the world of difference when it comes to getting high up on the search engines.
Mistake Three Bad quality incoming links:
Getting incoming links for your site can be tricky, and many people will do this by paying an overseas company to link to them cheaply, or will just sign up to a free linking site and leave it at that. A search engine will put a lot of stock into where your incoming links are coming from and if you get links from top industry forums and quality sites then you'll have a big bonus in the search engine rankings.
Mistake Four Stuffing key words:
Key word stuffing is a huge mistake on several small business sites and a quality website will have content that flows naturally and isn't loaded with your keywords and phrases. If it is badly written then it will put of visitors and it will often have a major impact on your business. Key word stuffing is when you over use your key phrase to the extent that it becomes meaningless such as "feeding rabbits is fun and when you're feeding rabbits you'll find that you're really enjoying yourself feeding rabbits".
Mistake Five No fresh content:
Lots of small business will launch their website and then leave it at that. Regular and relevant content being uploaded to your site all the time will make sure it's interesting for people and has good SEO.
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