Monday, January 31, 2011

Spotlight Media Is Generating Premier Television Debt Settlement Leads To Assist Customers With Credit Card Debt

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Now, owing to the technological advances, businesses can get the leads to come to them instead of the other way around. A medium that allows for this to happen in real time is the television. Yes, you can now use commercials that have been created by professionals, but work in sending leads your way.

How this works is quite simple. The ads in question are played on various national and local channels, and the calls (leads) that are received are transferred to your sales team in real time. Therefore, in using the ‘live transfer’ facility, leads who call in response to the advertisements are transferred to your dedicated phone number straightaway.

With a good foundation in place, and with years of expertise behind them, the management of Spotlight Media claim that “Through the power of television advertising, we generate a pipeline of potential premium customers and deliver them to you while they are still exited through fresh live transfers.”

The management at Spotlight Media is of the opinion that this medium allows debt settlement companies to have the highest closing ratio when it comes to their industry.

The factors that are attributed to the high success rate include:

The Credibility Factor: This, the company says, is because the probable customers who respond to the ads in question feel that these professionally created ads are from your company. This gives them the feeling of dealing with a trusted and credible authority.

The Control Factor: Since the leads are actually making the first move by calling you, they tend to feel that they are in control, and this always helps them feel relaxed.

A campaign involving this technique would help your business find the right leads, and the best part is that you can avail of this service at a fraction of what you would have to spend if you were to work on creating a TV advertisement with the live transfer capability on your own. Besides, the campaigns run by Spotlight Media take factors such as demographics, the best time to air the ads, etc. to ensure optimum results.

Also, since needs and requirements in this field vary from business to business, Spotlight Media gives its customers to choose just what they require, while not having to spend money on services that they might need.

A 1800 number gives customers the option to call in at anytime, and Spotlight Media also offers all its customers a free quote after taking their specific requirements into consideration.

Spotlight Media has been associated with this field for over 20 years now, and some of the national channels that are part of its network include NBC, FOX, MTV, HGTV, SPIKE, CNN, and ABC. In using the services of Spotlight Media, you can, in their words, “allow your sales team to do what they do best, close deals.


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