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Designed by Malta’s leading marketing agency BPC International, the campaign - which is already generating a high degree of awareness and interest - runs on outdoor, online and print and features close-up shots of a naturally styled Tiffany.
“Diet Kinnie has been linked to the Maltese fashion industry for many years and having Tiffany represent the brand following her recent success was a natural progression,” said Ms Lara Filletti, Brand Executive for Kinnie in Malta.
Produced and distributed by Simonds Farsons Cisk plc, Diet Kinnie is a low-calorie version of Kinnie, a refreshing, bittersweet, non-alcoholic beverage with a unique taste. It is made from oranges and a variety of aromatic herbs that make it an excellent thirst quencher. The Kinnie range also includes Kinnie Zest, with low calories.
Posted in: Advertising
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