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Online media releases should not be perplexed with those for usual 'offline' media. These target print media, television and radio stations and getting ink or airtime on these has always been not easy - unless your news is quirky or groundbreaking.
Links for SEO
Distribution
There are many online news release distribution services. The ones with best reach, results and status come at a charge, but you get what you pay for. If it is blog results that you want, then the free services work well. Many professionals into him PR world suggest using both - but not the same release.
Create a top notch one for the premium distribution service, and the rewrite it for the free service. Make sure the heading is different in each.
Target Your Niche
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A well crafted and distributed SEO release can boost a company's online presence, whether they are a firm or a one-man band. Online media releases are cheap and can be modified to any specific niche. Their results can be tracked - as simply as setting up a Google alert!
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