Saturday, January 29, 2011

PPC ads Increase conversions. See Ho

((•)) Hear This Text

You are very proud of it, but you still want more traffic. To do this you need to build a pay-per-click campaign in San Diego. 

First Step: Choose San Diego keywords

You should choose keywords that are very representative of your site and your product / service.

Second Step: Make it Targeted and Original

In addition, you must add a personal page for each city, as this will increase your conversion rate and your company will be considered a local company.
The landing page should contain the name of the city name or region of service or product offered, even a promotional product / service, and most importantly, a local number. You should never ask a client to include the postcode of access to the landing page, and you should be as personal as possible when creating the text for the targeted keywords.
There are some other things you could do to improve your ad and landing page:
1. A video presentation of your product will increase your conversion rate.
2. Do not spam the list by adding your business in the regions and cities not close to you.

Test, test, test 

Test your ad itself or its components, like the phone number, the colours, the messages, the keywords. Also, if you have tested an ad in Google, you should try putting a PPC ad in Yahoo or Bing too, as they could give you important traffic.


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